Elastic Path Empowers Enterprises to Cultivate Customer Trust

Elastic Path Software Inc, provider of a world’s many stretchable craving commerce platform, currently announced a ubiquitous accessibility of Elastic Path Commerce 7.2, that will capacitate companies to support patron information remoteness underneath a European Union’s new General Data Protection Regulation (GDPR). Elastic Path Commerce 7.2 includes customizable, user-friendly collection that capacitate enterprises to configure and make information policies, as good as conduct agree and undo patron data.

From May 25, all companies that rivet with European adults contingency belong to a new information remoteness regulation. The GDPR affects companies formed in Europe, as good as any businesses that collect and routine personal information of people in a EU.

The secure government of personal information is essential for enterprises to emanate long-lasting relations with their customers, according to Peter Lukomskyj, Vice President, Products during Elastic Path. “By ensuring information remoteness and respecting customers’ rights, enterprises acquire and keep trust. This formula in increasing rendezvous and patron lifetime value,” he said. “Data remoteness concerns are heightening opposite a world, and we will continue to develop a resolution to assistance enterprises say a trust of their customers.”

GDPR highlights from Elastic Path Commerce include:

  • Targeted Data Management and Automated Retention Periods. Create information policies to mention a influence duration of personal information for specific patron groups, and afterwards constraint and lane agree from business for any policy.
  • Simplified User Experience. Manage a information policies germane to any customer, tab and arrange groups of customers, and perspective permissions by a user-friendly dashboard.
  • Support for Customer Privacy. Easily perform requests for information removal, as good as entrance to or improvement of personal information. Automatically transparent information after influence periods, while optionally incompatible information that contingency be defended for legitimate reasons, and extend people entrance to their information around reports.

“Trust is a substructure of a company’s attribute with their customers,” pronounced Harry Chemko, CEO during Elastic Path. “Elastic Path is committed to giving enterprises a collection they need to approve with a GDPR.”

About Elastic Path

Defining a destiny of commerce, Elastic Path develops a world’s many worldly craving commerce solutions. The company’s flagship product, Elastic Path® Commerce, has helped a world’s tip brands beget over $60 billion in over 170 countries. Customers from industries as different as travel, telecoms, publishing, software, and sell suffer a advantages of a flexible, open design that drives brand-defining patron experiences, facilitates business agility, and eliminates sales channel silos. Elastic Path is a private association formed in Vancouver, Canada with offices in a UK and US.

To find out some-more about Elastic Path Commerce 7.2 or to speak to a GDPR correspondence expert, hit [email protected] or revisit http://www.elasticpath.com/data-privacy-and-gdpr

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