InfoTrends’ New Study Provides Strategic Insights for Marketing Supply…

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Weymouth, MA (PRWEB) Mar 24, 2015

InfoTrends is gratified to announce a new investigate entitled The Future of Global Marketing Supply Chain Management. Findings from this investigate will yield a improved bargain of a stream state of—and rising trends within—the selling supply sequence for enterprises and a providers who offer it.

As a outcome of tellurian enlargement and some-more different channel placement needs, craving marketers are struggling to control and control their selling materials. The outcome for many has turn formidable and emasculate selling supply chains—the sequence of suppliers concerned in producing materials (print, promotional products, and indicate of sale) to marketplace products and services.

“Marketers deposit billions of dollars annually on materials to support sales and expostulate purchasing, though their processes for grouping and handling materials are broken, heading to over ordering, waste, and aloft costs,” Matt Swain, a Director during InfoTrends, reports.

Through endless primary and delegate investigate efforts, InfoTrends will pull executive discernment from marketers and sourcing leads opposite pivotal industries, stakeholders, and geographies. This investigate will:

  • Review pivotal selling supply sequence and record players portion a market
  • Define a stream state of a selling supply chain
  • Assess needs of selling supply sequence leads (procurement, supply chain, marketing)
  • Identify rising trends and analogous opportunities

InfoTrends will control 500 quantitative interviews with vast enterprises of 5,000+ employees opposite 4 pivotal geographic markets (Australia, Brazil, China, U.K., and U.S.). In addition, 15 qualitative interviews will be conducted with pivotal stakeholders in marketing, procurement, and supply chain.

“Faster product cycles, heated marketplace competition, and vigour to grow sales are shortening a shelf life of selling materials and augmenting a direct for continual updates. This investigate will yield firms charity selling supply sequence services with pivotal insights to improved offer customers,” Lisa Cross, an Associate Director during InfoTrends, explains.

Subscribers of this investigate will receive:

  • An executive outline of pivotal issues, investigate findings, and altogether recommendations
  • A PowerPoint news for inner communication of a investigate results, including profiles of pivotal marketplace players
  • Extensive information books designed for additional investigate of pivotal consult questions by specific demographics

For some-more information on this study, greatfully revisit a online leaflet or hit Scott Phinney during 781 616 2123 or scott.phinney(at)infotrends(dot)com.

*Early subscriber rates are accessible until May 1, 2015.

About InfoTrends

InfoTrends is a heading worldwide marketplace investigate and vital consulting organisation for a imaging, request solutions, prolongation print, and digital media industries. We yield insights and recommendation to assistance clients know marketplace trends, brand opportunities, and grow their business. Additional information about InfoTrends is accessible on a Web during http://www.infotrends.com.

For media inquiries hit Donna O’Malley during +1 781 616 2116 or donna.omalley(at)infotrends(dot)com.

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