mParticle hires John Sedlak from Adobe as Chief Revenue Officer

mParticle, a usually Customer Data Platform built with Privacy by Design during a core, currently announced a appointment of John Sedlak as Chief Revenue Officer. In this role, he will manage tellurian sales, solutions engineering, partnerships, and patron success.

Sedlak is a proven personality with some-more than dual decades of knowledge building and heading successful sales organizations of all sizes, from early-stage startups to tellurian Fortune 500s. He joins mParticle from Adobe, where he was Vice President of a Audience Manager division. Prior, Sedlak was Chief Revenue Officer of location-based information height PlaceIQ. Previously, he was VP of Sales for Oracle Marketing Cloud where he arrived around Oracle’s merger of BlueKai, where he served as SVP of Global Sales and played a pivotal purpose in substantiating their DMP business and heading a formation into Oracle.

“Customer Data Platforms are totally transforming a approach that brands consider about unifying selling and patron knowledge opposite channels and partners. Adding an gifted executive like John to a group will assistance us keep gait with marketplace direct within a craving and beyond,” pronounced Michael Katz, co-founder and CEO of mParticle. “I couldn’t be some-more vehement to acquire John to a team.”

“I’m anxious to be fasten mParticle to assistance accelerate a enlargement and movement during this critical and sparkling proviso for a association and industry,” pronounced John Sedlak, Chief Revenue Officer of mParticle. “mParticle’s best-of-breed record is singly versed to build on information platforms already in place and capacitate brands to expostulate their digital mutation in patron knowledge to a subsequent level.”

mParticle currently also announced a appointment of 3 pivotal executives:

  • Kiran Hebbar as Chief Financial Officer, overseeing corporate finance, financier relations, financial formulation analysis, and people operations. Hebbar was formerly CFO of Social Tables and before to that was a Partner during Valhalla Partners, a try collateral organisation formed in Washington, DC.
  • Will Rogers as Chief Information Security Officer. Rogers was formerly a Senior Network Application Security Engineer during Etsy.
  • Aurélie Pols as Data Protection Officer. As DPO, Pols will safeguard enterprise-grade confidence and information protections are during a core of mParticle’s product design, development, and patron operations. Her prior roles embody Data Governance and Privacy Advocate during Krux Digital (acquired by Salesforce).

These appointments come following a year of record enlargement and product enlargement for mParticle. In February, a association announced end-to-end consent, and information theme ask government facilities to assistance brands support GDPR compliance. The association also recently expelled a next-generation temperament government and fortitude charity that provides mParticle business with a real-time, holistic perspective of their users’ activity within a mParticle interface.

About mParticle:

mParticle is a patron information height for a connected age. Sophisticated marketers during companies like Venmo, Starwood, NBCUniversal, Spotify and Airbnb use mParticle to confederate and harmonise their whole enlargement stack, enabling them to win in pivotal moments of a patron journey. Founded in 2013, mParticle is headquartered in New York City with offices in San Francisco, Seattle, and London.

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