With the user journey now taking place across multiple touch-points, consolidation is the next step for mobile
Tel Aviv, ISRAEL (PRWEB) February 18, 2015
World-leading digital delivery company ironSource announced that Head of US Mobile Chris Cunningham will participate as a moderator at VentureBeat Mobile Summit in Sausalito, California, from February 23rd to 24th, 2015.
Chris will moderate a fireside chat between Kamakshi Sivaramakrishnan, CEO of Drawbridge, and Steven Rosenblatt, CRO of Foursquare. Drawing from his years of experience in mobile advertising and application distribution, Chris will help guide the conversation on challenges the mobile industry faces in the cross-platform identification of users. The session will also discuss how to handle an over-reliance on centralized identity ‘owners’ like Facebook. It will take place on Tuesday, February 24th, from 4:05pm to 4:25pm.
ironSource has developed a comprehensive platform to help connect developers with target users across every platform and device, handling the distribution, delivery and monetization of web, desktop and mobile applications. ironSource has developed rapidly in a short period. The company currently handles over 7 million installs each day, and has over 70 thousand applications utilizing ironSource’s mobile ad network, mobileCore.
“With the user journey now taking place across multiple touch-points, consolidation is the next step for mobile. With a comprehensive cross-platform solution, ironSource is ideally placed to help drive the discussion on how best to achieve that,” said Chris Cunningham, Head of US Mobile at ironSource. “Mobile Summit brings together some of the most important players in the business, and I’m excited to share the podium with them.”
World leading digital distribution company ironSource offers a comprehensive platform to help developers improve digital discovery, delivery, distribution and monetization. The solution consists of four cores – installCore, mobileCore, displayCore and mediaCore – that connect software developers and users across devices. Founded in 2010 with headquarters in Tel Aviv, ironSource has offices in San Francisco, New York and Beijing. Please visit us at http://www.ironsrc.com.